We rely on a strong history of business acumen and a keen
understanding of the local market to identify and optimise
investment opportunities in the UAE. It is important for us to
focus our attention on business sectors where we have experience
and have been active for many years. We have also made a
concerted effort to ensure that these sectors are areas of strong
potential within our growing economy. This is why the bulk of our
investments are in F&B and real estate.
We have partnered with a number of dynamic companies which
have synergies with our expertise and approach to business. These
include the highly successful Caramel Group which owns and
operates the well known and luxurious Caramel Restaurant and
Lounges in Dubai, Abu Dhabi, Nairobi and Muscat. We also have
interests in F&B outlets owned and managed by Crystal Group
including Eden Beach Club on The Palm Jumeirah and 40 Kong on
the rooftop of the iconic H Hotel at No 1, Sheikh Zayed Road.
We are constantly on the lookout for innovative new ideas from
around the globe and for businesses that are able to offer a unique
proposition in this market. Whatever investment opportunities we
become involved in, our philosophy remains the same - to identify
projects with unusually high potential and to realise this potential
with a clear strategy, innovation and hard work.
